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ForGenerations was
started to:
- Improve upon Research services to you
- Improve upon and provide other related services
offered by family history and genealogical service researchers and
companies so you don't have to go five (5) or ten (10) places to get
what you can get with us. One-stop.
- We are constantly looking for ways to provide
you greater value and service. Automation in all phases
(Marketing, Sales, Account and Contact Management, Accounting, Order
Processing, Order Tracking, Customer Service, Production Tracking,
Research, Correspondence) are some of the ways we do that for you.
We recognized and worked on solving the
following:
- Most researchers and companies don't
understand and utilize technology effectively. Or use any technology
sometimes at all. Many do things the same or with little change over what
they've done for the last ten to thirty (10-30) years.
- Most researchers and many research
companies don't return your calls
- Most don't use email or use it well
- Most don't provide you with proposals or
analysis for you prior to funding
- Some provide you with false guarantees or
promises
- Most don't offer you any or many other related
services
- Most don't update you on project status
- Most don't track your projects well
- Most researchers or other research companies have
no account managers to assist you
- Most have no manual or automated customer
service for you,
- Most have no manual or
automated contact management for you
- Many have little or no quality control/peer
review of your projects
- Most have no automated
production tracking for your projects.
- Most Researchers are known for lack of
follow-up. Unless you reach them you won't hear back about anything.
We also look to continually provide ways or
programs to assist clients and professionals. Such as:
 Tax deductions for you
Business
write-offs/Corporate Programs for you or your company
Family Organization Programs and procedures for you
and your relatives
Installment, Billing and Budget Programs (entry
level, grouped, annual/preferred) for you and your family
Entry level, grouped, and preferred production Workflow programs for you
and your family
Others programs will continue to be created.
Educating You is something we spend the time to
do.
We believe educating you, our clients, helps you understand the
research process, methods, and more to help you better understand the value
we provide over other companies.
Newsletters and other methods will be
utilized and evolve to increase this.
Our company's services include professional genealogy research services
and do it yourself and assisted genealogy research and family history research
services. We work with you to do parts of the work you don't want to do.
The company's product portfolio also includes genealogy books, genealogy printing and photographic, internet and
computer products focused on genealogy, family history and family.
To further advance the quality and quantity of
genealogical research and family history research for you by utilizing technological and advanced
business practices and programs. To provide you, the customers, with quality affordable research services
that more effectively utilize resources of you, the customers, and researchers.
Sales
Service
What type of business do you
have?
What is the purpose of this business?
What is the key message or phrase to describe your
business in one sentence?
What is your reason for starting the business?
What is your product or service?
Can you list three unique benefits of your product?
Can I obtain datasheets, brochures, diagrams,
photographs, related press releases or other documentation about your product/service?
What is the product application?
What led you to provide your products and services?
Are these services or products used in connection
with other services and products?
List the top three objections to buying your
services/products immediately?
When will your services/products be available?
Who is your target audience?
Who is your competition?
How is your product differentiated from that of
your competition?
What is the pricing of your product versus your
competition?
Are you making any special offers?
What plans do you have for advertising &
promotions?
How will you finance company growth?
Do you have the resources and team needed to
achieve your goals?
Q1. What type of business do you have?
ForGenerations,
provides you with Genealogy Research
Services and Family History Research Services and products..
Q2. What is the purpose of this business?
To provide you, our customers, with quality professional
genealogy research services and also do it yourself genealogical and family history
services and products at an affordable price.
Q3. What is the key message or phrase to
describe your business in one sentence?
Focus on creating products, programs, and services to
advance the quantity and quality of genealogy research with special emphasis on uniting
efforts to more effectively advance family values through genealogical research and family
history research.
Q4. What is your reason for starting the
business?
The primary reason is service and value motivated, to provide for
greater advancement of genealogical research and family history research by creating high
volumes of quality research for you by our professional staff and genealogy researchers.
Q5. What is your product or service?
Providing you with professional genealogy researchers, research
services, and do it yourself research services and products. Our products and
services provide you, our customers, with the services, technology and tools to store and share
your family research data.
Q6. Can you list three unique benefits of your
services or product?
- Professional and do it yourself services
utilizing technology advancements.
- Focused surname registry and research.
- Memberships, Family Organization Programs, Tax
Deductible and Corporate Programs that provide for your research services.
Q7. Can I obtain datasheets, brochures, diagrams, photographs,
related press releases or other documentation about your product/service?
Yes. Simply review our web
page. If you don't find what you are looking for, drop us a note at Sales.
Q8. What is the service or product application?
Our products apply to a broad base of your genealogy and family
history research needs. Products and services focus on computer software and
internet provided products for ancestry, heraldry, family history, family pedigree, family
tree, scrapbook, family photo, research services, lookup and storage.
Q9. What led you to provide your products
and services?
Experiences of the owners and you, our customers,
where products and
services result in wasted resources of professionals and you, our customers, in family history
research and products. Frustration by us and you, our customers, other
researchers and research companies with their outdated practices, lack of
automation, lack of customer service, seeing fraudulent practices, seeing
overcharging, seeing a lack of effort to educate, or provide programs to
assist you, the consumer, and ourselves and other professionals in this service sector. An ever increasing need to
update and improve the genealogical
research industry and its products and services for you, us, and our
children.
Q10. Are these services or products used in
connection with other services and products?
Yes. You or any customer that uses
family history or genealogical services and products, could benefit from ForGenerations research services and
product offerings.
Q11. List the top three objections to
buying your services/products immediately?
Lack of client knowledge and familiarity
with services.
Lack of client financial resources.
Procrastination, good intentions but never get
around to it..
Q12. When will your services/products be available?
The professional research services and assisted research
services are currently available and will continually be expanding. Do it
yourself and additional assisted services and products including computer and other
products are available today and will be expanding.
Q13. Who is your target audience?
Families, Family Associations, Family
Organizations, Corporations, Genealogy Hobbyist, Family History Hobbyist, or just those
who have an interest in doing genealogy and family history work either by
themselves or with assistance.
Q14. Who is your competition?
Other professional researchers and organizations,
writers, video production houses .
Q15. How is your product differentiated
from that of your competition?
We are constantly working to improve our work utilizing tools or the
latest resources or methods available. Always working on learning and
improving from feedback from clients, staff, and others. We provide more:
a. Education of you as a prospective and continuing client, about your
family
history, family history basics, the process in sessions and projects and work involved.
b. Detailing of project specifications. We ask you more specific
questions, take thorough notes and checklists, and get you more of what
you want and expect. Utilizing forms and
checklists to avoid missing things.
c. Preliminary research and proposals. Most companies just give a
budget amount and go to work. We get all your information, evaluate it,
then make proposals to you and discuss recommendations and options with you, again educating
you, the client, and getting you more of what you want.
d. Research summaries - A page detailing your results, specific recommendations
for you that
others scatter in reports or don't provide for you.
e. Automated research tracking - We efficiently track all phases of your
project and use resource management rather than less effective manual
procedures.
f. More research hours for you with as good or better researchers than others.
We allocate more time and screen, peer review, evaluate research
projects and individual staff more for your benefit than others.
g. More thorough documenting of your sources in family group sheets
printouts and computer
genealogy programs that help in your future research or questions.
h. More research oversight of your projects or sessions in research before and after completion. Also,
if multiple sessions.
i. Contact management and Client Relationship Management for you by automated tools
for better sales, account management, and customer service. We track
all your calls in and out, schedule Followups, document all calls and items done,
sent, received, etc.
j. We contact the you, the client, more frequently about progress on the projects or
sessions. Delays, Correspondence, or specific exciting news.
k. More research services and options for you. We provide you with more related
services. Using the research to write a family history, or a video, or
gather and clean up photos, or heraldry/coats of arms, wall charts, trips
and more.
l. More programs to help you, our clients - Charitable donations, corporate programs,
family organization programs, billing programs.
We provide you with a Wider range of services, tax deductions,
family organization programs, affordable and competitive rates and pricing,
registry and surname focused services.
Q16. What is the pricing of your product
versus your competition?
We are priced more affordably and with
greater value than most research and
assisted services.
Q17. Are you making any special offers?
Volume order pricing, family organization
programs, installment and other budget billing, periodic other offers on
service highlights.
Q18. What plans do you have for advertising
& promotions?
Email database marketing, free newsletter subscription and
free training options, affiliate and co-op advertising and marketing. Also direct
mailings, seminars, special events, trade shows, e-commerce, and display advertising to
trade magazines and national newspapers.
Q19. How will you finance company growth?
Subscription/Registry, bank financing, merger, or
acquisition.
Q20. Do you have the resources and
team needed to achieve your goals?
Yes. Our management team consists
of seasoned genealogical and computer product industry professionals totaling over
100
years of industry experience. |
ForGenerations,
LLC